Job Vacancy Advertising Operations Specialist Infotech Sourcing

Job title: Advertising Operations Specialist

Company: Infotech Sourcing

Job description: Start/End Dates: 7/5/2022 – 12/31/2022

Tax Work Location: US – CA – Burlingame (LOCATION-3-33863)

Job Title: Marketing & Sales – Advertising Operations Specialist V

Job Description: Title – Digital Analytics (Tracking/Reporting) Specialist

Key Responsibilities

Implement tracking pixels on a variety of platforms using first party integrations and third party tools such as Tealium iQ.

Provide quality assurance support to paid media team for campaign setup and launch.

Provide ongoing maintenance of tracking infrastructure that accurately tracks high-value actions (such as button clicks, pages views, eCommerce purchases, App installs etc.); configure tracking for new campaigns and platforms; and troubleshoot issues as they arise.

Project manage and drive execution of strategic initiatives including new technologies, privacy requirements implementation and existing tools evolution

Provide oversight and support for various processes related to paid media execution; assist in documentation and rollout of key processes to internal team and agency partners.


8 – 10 years of media/ad ops/digital industry experience

Strong experience working in a Tag Management system such as Tealium iQ and knowledge of concepts such as Data Layer, Custom Tag Templates, and Extensions

Experience with ad servers and mobile measurement partners (e.g. Kochava, Singular, AppsFlyer etc) required

Experience working directly with paid media vendors on pixel implementation and conversion tracking setup

Proficient with Third Party Ad Servers (Campaign Manager/Google Marketing Cloud) and rich media technology

Familiarity with HTML, SQL, SaaS, and JavaScript

Ability to work in fast-paced environment while demonstrating the ability to multi-task and keep multiple projects on-track

Strong Troubleshooting skills

Strong project management skills especially working in a highly collaborative, matrixed environment


Bachelor’s degree with Marketing/Technology focus is preferred

eComm/Gaming industry experience preferred

Experience with demand side platforms a plus (e.g. The Trade Desk, DV 360, Verizon)

Familiarity with multi-touch and advanced marketing attribution models

Expected salary:

Location: Burlingame, CA

Job date: Sat, 11 Jun 2022 22:04:42 GMT

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